What is client acquisition?
a) The process of retaining existing clients
b) The process of attracting and acquiring new clients
c) The process of upselling products to existing clients
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Which of the following is NOT a top channel for client acquisition?
a) Social media
b) Television ads
c) Content marketing
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How can content marketing contribute to client acquisition?
a) By directly selling products to clients
b) By building trust and engaging the target audience
c) By sending promotional emails to potential clients
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What does SEO stand for and how does it impact client acquisition?
a) Search Engine Optimization; it helps in optimizing website performance
b) Social Engagement Outreach; it enhances social media presence
c) Site Experience Optimization; it improves website design
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Why is networking important for client acquisition?
a) It helps in finding potential clients on social media platforms
b) It allows entrepreneurs to showcase their products to a wider audience
c) It builds relationships that can lead to referrals and partnerships
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